Verasity

Platform facilitating value exchange between video viewers and publishers

[youtube https://www.youtube.com/watch?v=0NKxQCxeOGw&w=560&h=315]

CS Score

6.9

Outlook:

Stable

Verasity – by ,
6.9/ 10stars

Ended

2018/06/01 - 2018/06/30
ICO
Verasity
Token
VERA
PreICO Price
1 VERA=0.0075 USD
Price
1 VERA=0.01 USD
Platform
Ethereum
Accepting
BTC, ETH
Bounties
Available
Bonus
Available
Min. investment
1000 USD
Soft Cap
4000000 USD
Hard cap
23700000 USD
Country
Cayman Islands

CS Score :

6.9

Outlook :

Stable

Idea 50%
Idea 6.4
Competitiveness 3.8
ICO 7.5
Team 7.5
Community 9.5
Marketing 8.4
Documentation 9.2
Financials 6.0
Reliability 5.2
Feasibility 6.1

While our team sees the appeal of a video sharing platform with more authentic view data and greater incentives for viewers , we also identify difficulties for Verasity to enter the video sharing market which has strong market leaders, including YouTube, DailyMotion, Facebook, and Vimeo.

Idea
Online videos have become the life of modern people, and as there is an increasing number of videos and advertisements, the idea to make video sharing more authentic and enabling direct value exchange between video creators and audience sounds promising. Yet, the ecosystem of Verasity may not be disruptive enough.

Competitiveness
The video sharing platform market is crowded with numerous competitors, with strong market leaders including YouTube, OpenLoad, DailyMotion, and Vimeo. While t…

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Online video is the fastest growing medium. It is set to account for 82% of all consumer Internet traffic by 2021 and the market is worth $312 billion . Yet the online video business model is fundamentally challenged.
With the advent of online video platforms, both video creation and consumption are more accessible than ever before. This has led to a significant increase in content production and consumption as audiences shift online for digital entertainment. However, under current advertising models, companies like Facebook and Google stand out as the winners generating $191.8 billion of net advertising revenue between them in 2017 by controlling the distribution of content and the sale of advertising.
Audiences have fast turned into a commodity. Their personal data is sold to corporations for more targeted advertising, while creators and publishers receive a percentage of revenue after the platform and intermediaries take a significant share of the advertising revenue. In recent years, content creators and online publishers have been very vocal on these issues, as the limited revenue they are generating means they are unable to re-invest into content and, therefore they struggle to maintain their channels.
With these monopolies controlling the majority of online content, they continue to turn the screw to increase margins, change algorithms that demonetize creators and decide what content is monetizable.
Any competitor who sets out to challenge this status quo and gains audience attention is quickly acquired and controlled, threatening future consumer options online. The mass adoption of AdBlock technology demonstrates the viewers frustration with the current model. Creators and publishers with strong, loyal audiences are exploring new platforms to sell subscriptions for their content, where users are happy to pay for an ad free experience, which is often an expensive route for all.
Without disruptive change, we are witnessing a race to the bottom caused by conflicting priorities between Creators, Advertisers and their current platforms.
Verasity sets to change all this. It is next generation video sharing platform is designed to liberate creators and benefit the viewer experience.
Using blockchain technology, the platform facilitates direct and transparent value exchange between video viewers and content publishers or creators. As a Foundation, revenues are retained within the economy and for platform operating costs. Verasity puts the power back into the hands of the users and content providers, creating a better ecosystem for all.
The Verasity protocol aims to power the future of digital entertainment. It will be adopted by Content Publishers, Creators and Advertisers as a replacement for traditional content monetization channels. Verasity will challenge the hegemony of the tech giants who are rapidly becoming digital cartels.

Team Members

David Orman
CEO
BA Hons, Geography, The University of Manchester
 

Adam Simmons
Co-Founder

 

David Rowe
Co-Founder

 

Chris Gale
Co-Founder
BA Hons, Marketing, University of the West of England
 

Scott Brown
Project and Video Network Expert
BS, Management and Information Systems, Kennesaw State University
 

Kyrylo Bybyk
Lead Engineer, Blockchain Developer

 

Chris Morof
Senior Engineer
BS, Astronomy and Astrophysics, The University of Bucharest
 

Ievgen Iegorochkin
Blockchain Developer

 

Dmytro Medianik
High-load back-end developer and security Engineer

 

Mykolai Chapny
Blockchain and back-end Developer

 

Anton Lukashenko
Full-Stack Developer
Master’s Degree, Computer Science, Poltava national technical Yuri Kondratyuk university
 

Tom Hillman
Community and Communications
2:1 (Hons), Psychology, Leeds Beckett University
 

David Orman
CEO
BA Hons, Geography, The University of Manchester
 

Adam Simmons
Co-Founder

 

David Rowe
Co-Founder

 

Chris Gale
Co-Founder
BA Hons, Marketing, University of the West of England
 

Scott Brown
Project and Video Network Expert
BS, Management and Information Systems, Kennesaw State University
 

Kyrylo Bybyk
Lead Engineer, Blockchain Developer

 

Chris Morof
Senior Engineer
BS, Astronomy and Astrophysics, The University of Bucharest
 

Ievgen Iegorochkin
Blockchain Developer

 

Dmytro Medianik
High-load back-end developer and security Engineer

 

Mykolai Chapny
Blockchain and back-end Developer

 

Anton Lukashenko
Full-Stack Developer
Master’s Degree, Computer Science, Poltava national technical Yuri Kondratyuk university
 

Tom Hillman
Community and Communications
2:1 (Hons), Psychology, Leeds Beckett University
 

Advisors

Matt Heiman
Advisor, Investor

 

Dr. Christian Jaag
Advisor
PhD, Economics and Finance, University of St.Gallen
 

Andy Long
Blockchain and Data Centre Expert
BSc Hons, Computer Science, The University of Edinburgh
 

Danielle Francis
Marketing
Bachelor of Arts (B.A.), Business/Managerial Economics, University of California, Irvine – The Paul Merage School of Business
 

David Archer
Legal Counsel

 

Simon Wajcenberg
Investor, Advisor

 

Jon Hook
Advertising Technology Expert
Bachelor of Law (LL.B.), Law, University of Bristol
 

Merv Leslie
Social Video Expert
BA, Broadcast Journalism, The Nottingham Trent University
 

Sanjin Hong
Advisor
BS, Computer Science/Mathematics, Carnegie Mellon University
 

Christopher Keshian
Advisor
Master’s degree, Business, Management and Marketing, University of Virginia
 

Matt Heiman
Advisor, Investor

 

Dr. Christian Jaag
Advisor
PhD, Economics and Finance, University of St.Gallen
 

Andy Long
Blockchain and Data Centre Expert
BSc Hons, Computer Science, The University of Edinburgh
 

Danielle Francis
Marketing
Bachelor of Arts (B.A.), Business/Managerial Economics, University of California, Irvine – The Paul Merage School of Business
 

David Archer
Legal Counsel

 

Simon Wajcenberg
Investor, Advisor

 

Jon Hook
Advertising Technology Expert
Bachelor of Law (LL.B.), Law, University of Bristol
 

Merv Leslie
Social Video Expert
BA, Broadcast Journalism, The Nottingham Trent University
 

Sanjin Hong
Advisor
BS, Computer Science/Mathematics, Carnegie Mellon University
 

Christopher Keshian
Advisor
Master’s degree, Business, Management and Marketing, University of Virginia
 

February 2, 2014

The birth of mankind

Something really big happened around this period of time. It affected all of humanity. That explains everything.

February 2, 2014
May 10, 2015

The birth of mankind

Something really big happened around this period of time. It affected all of humanity. That explains everything.

May 10, 2015
June 21, 2016

The birth of mankind

Something really big happened around this period of time. It affected all of humanity. That explains everything.

June 21, 2016
Mar 2018
– Creation of Foundation structure
– Release VeraPlayer prototype
– Announcement of project, publish white paper
– Launch Public sale website
Mar 2018
Jun 2018
– Fundraise through private sale
– Launch Public sale
– Release Wallet prototype
– Expand team of engineers
Jun 2018
Sep 2018
– Release and test Verasity Blockchain
– Release VeraWallet
– Convert VERA onto Verasity Blockchain
– Launch CMS and Analytics
Sep 2018
Dec 2018
– Launch beta of consumer platform to a select group of Creators
– Launch VeraPay
Dec 2018
Dec 2019
– Launch full version of video sharing website
– Launch Spark Marketplace
– Add advertising as a monetization option
Dec 2019
Dec 2020
– Launch mobile apps
– Scale platform to 15m VeraWallet holders
Dec 2020